Motivations of Speedway Event Participants:

A Case Study of TŻ Ostrovia Fans

Abstract

Contemporary sport extends beyond physical competition, serving as a complex social, cultural, and economic phenomenon that influences individual and community life. Sporting events foster emotions, local identity, and social integration. Understanding participant motivations – both athletes and fans – is crucial for grasping the social and psychological dynamics of these events. Speedway racing, deeply rooted in local
communities and marked by passionate fan engagement, offers a valuable context for such analysis. This study focuses on the motivations of fans of the Polish speedway team TŻ Ostrovia. A quantitative study was conducted via an online survey distributed among TŻ Ostrovia fans between March and April 2025. A total of 241 respondents completed the questionnaire, which included sociodemographic data and motives for
participation based on Freyer and Gross’s typology: social, emotional, substantive, and result-oriented motivations. Responses were rated on a five-point Likert scale. Data analysis aimed to identify predominant motivations and their relation to demographic variables. The dominant motives identified were: 1. desire for unity and integration with others and support for riders; 2. desire to experience excitement and a special
atmosphere; 3. desire to feel the unique event atmosphere; and 4. desire to follow the sports competition. TŻ Ostrovia fans perceive attending speedway events as an emotionally intense experience that provides social connection and temporary escape from everyday life. Participation is not solely entertainment but a significant social and emotional phenomenon. The results offer valuable insights for event organizers seeking to align offerings with fan motivations and enhance engagement.